01 Jun

The Complete Guide to Choosing a Web Designer: Everything to Know

Amanda Arendts

How To, Website Design

0

choosing a web designer

Almost 40% of consumers will stop interacting with a poorly designed website. Another 38% will leave a slow website. Meanwhile, nearly 39% of consumers form their opinion of your business based on your site at a glance.

If your site is old, outdated, or slow, consider choosing a web designer to give it an upgrade! Then, your website can operate as a lead-generating machine to help your business grow.

Not sure who to hire? Here are a few factors to consider before choosing a designer.

Read on to start your search for a web designer today!

Relevant Experience

Talk to other business owners to gather referrals. Otherwise, start your search online. Once you have a list of web designers to choose from, look into their professional history.

Consider how long each web designer has worked in the industry. Look for a professional with years of web design experience.

Try to find a designer with experience designing business websites for clients within your industry. These designers will have a better understanding of your customers. Then, they can ensure your website design and development appeals to your target audience.

UX Experience

Nearly 90% of online shoppers won't return to a site after having a bad user experience (UX). Meanwhile, 70% of businesses fail due to bad usability.

Before choosing a web designer, make sure they also have UX design experience. A positive UX will encourage visitors to explore your content.

Improving your UX will help your dwell times increase, which can boost your organic search engine rankings.

An Impressive Portfolio

You can learn more about a professional's web design experience by reviewing their portfolio. Does their work meet or exceed your expectations?

If not, keep searching. Look for a designer capable of meeting your standards.

The Right Services

Ask each website designer about the specific services they offer, too.

For example, they might offer:

  • Web design
  • Web development
  • Hosting
  • Website maintenance
  • Search engine optimization
  • Content writing
  • Web design

Try to find a website designer that offers a range of services. Make sure their services suit your needs and goals.

Otherwise, make sure to ask these questions.

A Strong Reputation

Take the time to read client reviews for each designer on your list. References and reviews can help you determine if the designer can meet your expectations.

If you find a number of client complaints, remove that web designer from your list.

Ideal Pricing

Ask at least three web designers for an itemized list of their services. Compare prices to gauge the average cost for web design services.

Make sure the web designer can work within your web design budget, too.

Use These Tips When Choosing a Web Designer Today

Don't hire the first web designer you find online. Instead, use these tips when choosing a web designer. Make sure they have the experience and expertise you need to accomplish your goals.

A stunning new website can set your business up for lasting success.

Eager to get started? We're happy to help!

Contact our team today to learn more.

About the author