Boutique Graphic Design Firm Over Large Agency
If you're a business owner in need of some graphic design work, you might have found yourself facing a dilemma that's familiar to brands the world over. Should you work with a boutique design firm or would a large agency be a better choice?
Both options have their advantages. Of course, each one has its drawbacks as well. But which route is really best for your company?
This guide can help you figure out just that. Read on to learn which option is right for you.
What's Your Budget?
One of the first things you'll need to figure out is how much money you have to spend on this particular project. If your funds are limited, then your options are going to be a little bit more limited too.
Some large graphic design firms tend to charge more based purely on their size and reputation. A boutique design agency, on the other hand, is more likely to be able to work to your budget and offer more reasonable rates in the first place.
What Level of Service Are You Expecting?
Many business owners make the mistake of thinking that because they choose to work with a large, reputable firm, they're going to get world-class service and VIP treatment. This is often a misguided notion. Larger firms tend to have far more clients to take care of, and smaller clients will often be passed down to junior designers.
At a boutique agency, you're more likely to receive one-on-one attention and get more personalized service from the designer working on your project. This is because a smaller agency will have fewer clients and more time to focus on you.
How Much Creativity Are You Seeking?
In larger design firms, there's often a lot of red tape to get through. There can also be decisions handed down from superiors that can affect the creativity and quality of your work. At a boutique graphic design agency, you're likely to be met with a lot more openness to ideas, flexibility, and creativity in the final project you're given.
How Much Do You Value Clear Communication?
If you're a fan of regular check-ins and meetings, then a large agency might not be for you. It's natural to want regular updates on how a project is coming along. Therefore, when you're working with a big agency, this isn't always a given. With different departments to communicate through, and many ongoing projects, it's tough to get your designer on the phone.
Boutique agencies are more likely to form close connections with their clients and are better able to engage in regular communication regarding projects since they're not balancing hundreds at one time.
Which Sized Design Firm Is Right for You?
Hopefully, this article has illustrated some of the advantages a boutique agency can offer. Along with helping decide which sized design firm is best for your project. If you're looking for a boutique design agency to work on a graphic design project, look no further! Get in touch with us today to see how we can bring your design ideas to life.